Why Country Music Conquered the World in 2024

British Library, London.

From Cowboy Carter to Taylormania: Why Country Music Conquered the World in 2024 

Thursday 28 November 2024 | 18.30-19.30  

British Library Knowledge Centre | Free

Country music is certainly having a moment this year. Beyoncé surprised everyone by dropping Cowboy Carter, intentionally disrupting the racial politics of Americana. Orville Peck's interrogation of the genre's sexual and gender politics has gone crossover and mainstream. And a singer named Taylor, who started her career as a teen on Music Row in Nashville, has taken over the world. What are we to make of this country music moment? What does it tell us about the USA's understanding of itself and its culture? And is it going to last? 

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This event is part of “America Now!”, a new series of live events exploring the current state of the USA and its place in the world, organized by the British Association for American Studies and the Eccles Institute for the Americas and Oceania, and supported by the US Embassy.